Emotional Footprint Awards 2018

Endpoint Protection

Software Reviews names Malwarebytes Endpoint Protection, Kaspersky Endpoint Security, and Microsoft System Center Endpoint Protection as Endpoint Protection Emotional Footprint Award Winners.

Endpoint Protection

Emotional Footprint Awards

Software Reviews Emotional Footprint Awards evaluate and rank products based on emotional response ratings from IT and business professionals. Using our Emotional Footprint methodology, we aggregate emotional footprint scores across 26 dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.

Emotional Footprint Awards are proudly founded in 100% user review data and are free of traditional “magical” components such as market presence and analyst opinion, which are opaque in nature and may be influenced by vendor pressure, financial or otherwise.

Read The In-Depth Report

See how each vendor stacks up across each of the 26 dimensions and our thorough evaluation of vendor capabilities, product features, and overall satisfaction.

Buy Now / $999 View Preview

Measuring Emotional Footprint

Emotional Footprint is scored using our “Net Emotional Footprint” Index. This index tracks responses across 26 dimensions of emotional footprint that span 5 categories: Purchasing, Service Experience, Product Impact, Vendor Strategy, and Conflict Resolution. Then, the following calculation is done across this index:

% of Positive Reviews - % of Negative Reviews

For clarity, the total percentage of positive, neutral, and negative ratings is shown for each vendor as well.

Emotional Footprint Leaders


Malwarebytes Endpoint Protection

Malwarebytes Endpoint Protection (Cloud-managed) and Malwarebytes Endpoint Security (On-Premises) Protect your endpoints against cyberattacks with a multi-layered approach that leverages static and dynamic techniques at every stage of the attack chain.


Net Emotional Footprint

Net Emotional

3% Negative 88% Positive

Positive Emotions

97% Security Protects

96% Integrity

96% Generosity