In Partnership With SelectHub
What is Klaviyo?
Klaviyo is a tool that makes personalized marketing a breeze through data-driven decision making. In the past, only massive companies had the resources to create highly personalized messaging. Klaviyo brings those capabilities with an intuitive UI that a one-person startup can easily manage, to more detailed customization a large or enterprise company can develop with their marketing team.
Company Details
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In Partnership With SelectHub
Klaviyo Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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88 Likeliness to Recommend
96 Plan to Renew
89 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Klaviyo?
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Campaign Management
Email Delivery
Auto-Responders
Segmentation
Mobile Optimized
SPAM Compliance
Basic Reporting and Analytics
Email Templates
Content Authoring
A/B Testing
Contact Database
Vendor Capability Ratings
Quality of Features
Ease of Data Integration
Business Value Created
Ease of Implementation
Ease of Customization
Breadth of Features
Product Strategy and Rate of Improvement
Availability and Quality of Training
Usability and Intuitiveness
Ease of IT Administration
Vendor Support
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Klaviyo Reviews
Dhruv V.
- Role: Consultant
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Sep 2024
Klaviyo is the best email tool out there!
Likeliness to Recommend
What differentiates Klaviyo from other similar products?
Klaviyo offers much more features than others
What is your favorite aspect of this product?
I like the customisations possible and audiences creation features.
What do you dislike most about this product?
there is nothing to dislike about Klaviyo.
What recommendations would you give to someone considering this product?
I would recommend this for people who want the best email marketing automations
Pros
- Helps Innovate
- Performance Enhancing
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.
Sailja Raj N.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jul 2024
E-mail marketing at its best
Likeliness to Recommend
What differentiates Klaviyo from other similar products?
Klaviyo helps keep an updated track of all e-mails and their progress, thus helping out the social media and marketing team of ours calculate open rates, reply rates, etc. Making and launching campaigns is great with Klaviyo since it allows users to unlock its full potential by trying out all its features.
What is your favorite aspect of this product?
- Great integration with tons of third party platforms like gmail, shopify, etc - Usable customizable templates - Automated campaigns - Great analytics for all campaigns
What do you dislike most about this product?
- Poor interface - Limited countries for SMS marketing
What recommendations would you give to someone considering this product?
Make sure to identify all the use cases of Klaviyo as per your alignment with the requirements.
Pros
- Continually Improving Product
- Unique Features
- Inspires Innovation
- Respectful
Please tell us why you think this review should be flagged.
Arpita N.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Initial Implementation
Submitted Jun 2024
Powerful Platform Needing Advanced Features and Be
Likeliness to Recommend
What differentiates Klaviyo from other similar products?
Klaviyo stands out with its robust segmentation, seamless e-commerce integration, and powerful automation capabilities, enabling highly personalized and data-driven marketing campaigns.
What is your favorite aspect of this product?
My favorite aspect of Klaviyo is its advanced segmentation and personalization, allowing for highly targeted and effective marketing campaigns.
What do you dislike most about this product?
I dislike the lack of advanced AI analytics and the need for more comprehensive social media integration.
What recommendations would you give to someone considering this product?
I recommend thoroughly exploring its segmentation and automation capabilities, integrating with your e-commerce platform for seamless data syncing, and leveraging its extensive template library for efficient campaign creation.
Pros
- Saves Time
- Security Protects
- Helps Innovate
- Continually Improving Product
Please tell us why you think this review should be flagged.
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