What is Google Ad Manager?
A complete platform to grow ad revenue and protect your brand wherever people are watching, playing or engaging. Ad Manager can help you manage your ad business and grow your revenue in any industry. Ad Manager offers robust tools that scale to the needs of growing businesses.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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89 Likeliness to Recommend
98 Plan to Renew
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Google Ad Manager?
Pros
- Reliable
- Performance Enhancing
- Inspires Innovation
- Helps Innovate
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Data Management Platform Capabilities
Advertisement Placement
Role-Based Access Controls
Audience Identification
Audience Segmentation
Demand-Side Capabilities
MarTech Ecosystem integration
Advertisement Reporting
Supply-Side Capabilities
Advertisement Content Curation
Vendor Capability Ratings
Quality of Features
Breadth of Features
Business Value Created
Ease of Customization
Ease of IT Administration
Ease of Implementation
Usability and Intuitiveness
Ease of Data Integration
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
Google Ad Manager Reviews
Mihir M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Nov 2023
Google Ad Manager is a the best platform for Ads
Likeliness to Recommend
What differentiates Google Ad Manager from other similar products?
Google Ad Manager stands out with its vast network and integration with Google AdSense and Ad Exchange, providing access to extensive ad inventory and advanced targeting options.
What is your favorite aspect of this product?
The ease of setting up campaigns and the variety of objectives supported is best
What do you dislike most about this product?
The app install campaigns often have limitations in terms of placement selection and user targeting
What recommendations would you give to someone considering this product?
If you are planning to grow your business, Google Ad Manager is a must have platform in your arsenal
Pros
- Continually Improving Product
- Reliable
- Enables Productivity
- Unique Features
Cons
- Wastes Time
Gabriel R.
- Role: C-Level
- Industry: Entertainment
- Involvement: Business Leader or Manager
Submitted Sep 2023
Google Ads is Your All-1-Place Headquarters
Likeliness to Recommend
What differentiates Google Ad Manager from other similar products?
With its global reach and proven efficiency, Google’s AI installation gives it the ability to search for the best performance format for a running ad across multiple online platforms. They even offer you to meet halfway; if you spend a certain budget amount on an ad, they will extend that running ad with a credit of the amount originally spent.
What is your favorite aspect of this product?
Once you fill in the information needed for your ad to begin, Google Ad will give you estimates of your outreach and estimated results before the ad runs. It's a cohesive and comprehensive technology that helps one budget better and make the best decisions for the most profitable returns in audience exposure and engagement of the ad(s).
What do you dislike most about this product?
I really have no dislikes.
What recommendations would you give to someone considering this product?
Have a clear idea and goal of what you expect from your Google Ad because this software will help, guide, and propose the best options for exposure and budget. The more you understand your options and possibilities, the more efficient your execution for your ad will be. I found quite beneficial in taking advantage the many features Google Ads has to offer.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
- Role: Operations
- Industry: Media
- Involvement: End User of Application
Submitted Sep 2023
enables execution of direct sold campaign to scale
Likeliness to Recommend
Pros
- Reliable
- Saves Time
- Performance Enhancing
- Enables Productivity
Cons
- Charges for Enhancements
- Slower Product Innovation
- Less Effective Service