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Alexa Logo
Alexa

Alexa

7.6 /10
Category
Alexa
7.6 /10

What is Alexa?

Alexa’s competitor analysis uncovers actionable marketing strategies to drive more traffic.

Company Details


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Awards & Recognition

Alexa won the following awards in the Website Analytics category

Alexa Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Alexa.

87 Likeliness to Recommend

4
Since last award

94 Plan to Renew

5
Since last award

84 Satisfaction of Cost Relative to Value

5
Since last award


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Emotional Footprint Overview

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Alexa?

2% Negative
17% Neutral
81% Positive

Pros

  • Appreciates Incumbent Status
  • Performance Enhancing
  • Effective Service
  • Respectful

Feature Ratings

Average 82

Device and Browser Analytics

88

Search Engine Optimization

85

Social Media Analytics

85

Customer Value Analysis

84

Data Visualization

84

Audience Demographics

83

Paid Search Integration

81

Conversion Analysis

80

API Framework

78

Audience Segmentation

78

Customer Journey Modelling

73

Vendor Capability Ratings

Average 79

Ease of Data Integration

84

Business Value Created

83

Breadth of Features

83

Ease of Implementation

82

Ease of IT Administration

81

Usability and Intuitiveness

80

Availability and Quality of Training

78

Vendor Support

77

Product Strategy and Rate of Improvement

76

Ease of Customization

76

Quality of Features

75

Alexa Reviews

𝒮𝒶𝓃𝒹𝓮𝓮𝓅 𝒮.

  • Role: Consultant
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Jun 2024

Fantastic product

Likeliness to Recommend

10 /10

What differentiates Alexa from other similar products?

Personalized shopping, calling, messaging, and limited media options. Guest Connect feature for accessing data on a friend’s Echo device.

What is your favorite aspect of this product?

Generally, answers requests promptly, with occasional need for repetition or rephrasing.

What do you dislike most about this product?

worry about voice recordings and privacy.

What recommendations would you give to someone considering this product?

Alexa is Amazon’s personal digital assistant. It lets you control compatible devices using voice commands—for tasks like streaming music, getting news updates, or adjusting smart lights. Since Alexa performs inconsistently on non-Amazon speakers, focus on Amazon Echo devices. These come in various models, each with unique features

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Nisha C.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2024

Fantastic product!

Likeliness to Recommend

10 /10

What differentiates Alexa from other similar products?

better features

What is your favorite aspect of this product?

best in its category

What do you dislike most about this product?

nothing as such

What recommendations would you give to someone considering this product?

as per usability

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Shubham S.

  • Role: Consultant
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2024

Alexa Review

Likeliness to Recommend

9 /10

What differentiates Alexa from other similar products?

Alexa offers good features compared to other similar products like playing music, checking weather, getting notification info and many things. I can turn off and on the light with my voice command which I think can't be done with other products.

What is your favorite aspect of this product?

Getting notification easily and controlling the devices with voice control is the best feature that I like. It also provides a good report about your performance against other websites.

What do you dislike most about this product?

Sometimes it doesn't understand what I say and updates are also not frequent.

What recommendations would you give to someone considering this product?

Anyone can consider this product if they want to buy a product that can easily control some devices like bulb or TV. Also good for listening music and Video playing

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Trustworthy

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