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What is Google Analytics?
Get a complete understanding of your customers across devices and platforms. Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.
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Get AssistanceGoogle Analytics Ratings
Real user data aggregated to summarize the product performance and customer experience.
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90 Likeliness to Recommend
98 Plan to Renew
90 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Google Analytics?
Pros
- Reliable
- Performance Enhancing
- Helps Innovate
- Enables Productivity
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Device and Browser Analytics
Audience Segmentation
Audience Demographics
Paid Search Integration
Conversion Analysis
Data Visualization
Search Engine Optimization
Customer Value Analysis
Customer Journey Modelling
Social Media Analytics
API Framework
Vendor Capability Ratings
Business Value Created
Quality of Features
Breadth of Features
Ease of Implementation
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of IT Administration
Ease of Customization
Usability and Intuitiveness
Availability and Quality of Training
Vendor Support
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Google Analytics Reviews
![](https://cdn.softwarereviews.com/production/profile_image/2195090/original/2195090.jpg?1717861887)
Salih Yasin S.
- Role: Information Technology
- Industry: Media
- Involvement: End User of Application
Submitted Jun 2024
The Most Powerful and Legacy Tool
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
I think GA is the single handedly the most powerful website analytics tool.
What is your favorite aspect of this product?
I like the practicality of having everything under one roof to monitor website traffic.
What do you dislike most about this product?
I do not like the transition to GA4 because some many vital menus are missed.
What recommendations would you give to someone considering this product?
I'd recommend them to have this tool as main website analytics tool.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
![](https://cdn.softwarereviews.com/production/profile_image/2190657/original/2190657.jpg?1717653610)
alaa e.
- Role: Information Technology
- Industry: Manufacturing
- Involvement: IT Leader or Manager
Submitted Jun 2024
Easy to use, but a bit pricey
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
simple and Creative
What is your favorite aspect of this product?
dashboard is the favorite aspect of this product
What do you dislike most about this product?
Price is very high
What recommendations would you give to someone considering this product?
Trust of this solution
Pros
- Helps Innovate
- Enables Productivity
- Effective Service
- Caring
Ritika B.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Jun 2024
Fantastic tool, best amongst all
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
It provides Advanced segmentation. and Real-time data visualizations which makes it easier to work on the data and the estimates get more precise,
What is your favorite aspect of this product?
My favorite aspect is its Predictive Capabilities. Which let the users do less of effort and is extremely precise.
What do you dislike most about this product?
High pricing, It would be better if that could be made a bit reasonable.
What recommendations would you give to someone considering this product?
would recommend new users to go through the initial trainings for a better understanding of it's features. It allows a smooth experience later on
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy
Cons
- Charges for Enhancements