What is HubSpot Marketing Hub?
From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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88 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Acts with Integrity
- Helps Innovate
- Reliable
- Performance Enhancing
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Email Templates
Sales Intelligence & Conversion Rates
Contact Database
Content Authoring
A/B Testing
SPAM Compliance
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Product Strategy and Rate of Improvement
Ease of Implementation
Availability and Quality of Training
Usability and Intuitiveness
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Score 9.1
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Website Analytics
Score 9.0
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Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Social Media Monitoring
Score 8.9
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A/B Testing
Score 8.2
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HubSpot Marketing Hub Reviews
Aryaman S.
- Role: Consultant
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted May 2024
Awesome marketing hub for small businessess!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Low cost and really good for small businesses
What is your favorite aspect of this product?
Ease of use and level of detail
What do you dislike most about this product?
Integration with other softwares only through this store
What recommendations would you give to someone considering this product?
If you’re a small business and low on budget, go for this!
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Manvi M.
- Role: Operations
- Industry: Education
- Involvement: End User of Application
Submitted May 2024
Robust Features, but Learning Curve Required
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
With its all-in-one platform that easily combines email campaigns with other marketing tools, HubSpot Marketing Hub Pro stands out in email marketing. HubSpot offers an integrated approach to email marketing, analytics, segmentation, and email automation into a one system, unlike other systems that might offer only email marketing services.
What is your favorite aspect of this product?
My favorite aspect of HubSpot Marketing Hub Pro for email marketing is its advanced automations. With the help of the platform, email workflows that can be tailored according to user behavior can be created, resulting in email campaigns that are extremely focused and successful. Time is saved and continuous communication with both current and future consumers is ensured.
What do you dislike most about this product?
One drawback of HubSpot Marketing Hub Pro is the steep learning curve associated with its email marketing tools.
What recommendations would you give to someone considering this product?
I advise investing time in comprehensive training and onboarding for anyone thinking about using HubSpot Marketing Hub Pro for email marketing.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Santosh M.
- Role: Sales Marketing
- Industry: Healthcare
- Involvement: Vendor Selection and Purchasing
Submitted May 2024
Great Marketing Tool
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Good for integration and Analytics
What is your favorite aspect of this product?
Analytics and visibility
What do you dislike most about this product?
Pricing is little high
What recommendations would you give to someone considering this product?
Great Analytics and usability
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Trustworthy
